Friends Don't Let Friends Drink Friends.

As an advertising student I was bound to have an advertising entry eventually, lately I have been a little Fang Obsessed with the season premiere of True Blood Season 3, and I have been looking into what helped this season reach the outstanding numbers that it did.

In an interview with Tongela Johnson, True Blood discussed their marketing plan; “Instead of a traditional marketing plan, True Blood creates an “in world” perspective. This is done through a wide array of social media, digital, and traditional advertising techniques”.

After watching the bonus disc for Season 2, I noticed their wide array of Fellowship of the Sun commercials and that they all had web addresses. I decided to take a look and not only did HBO create a site for The Fellowship of the Sun (http://fellowshipofthesun.org) and the American Vampire League (http://www.americanvampireleague.com/) but they also have their very first website http://trubeverage.com// for the sales of the TruBlood beverage created to help promote the show.

TruBlood is a carbonated drink, flavoured to be Blood Orange and displayed to be a blood type. The beverage has its own small marketing campaign that promotes itself as well as the drinks for some very eccentric Fang Sympathizers.

After the drink was created to promote the first season, the advertisers for HBO’s True Blood had to step it up with online viral advertising as well as some shocking Outdoor ads. I have discovered a vampire blog that I have just started following called Blood Copy (http://www.bloodcopy.com) as well as a Human/Vampire dating site (http://lovebitten.net/). 

True Blood’s advertisers had a challenge this year with Season 3’s premiere and their need to top their previous advertising campaigns, their website states;

“We created and executed a campaign to disrupt reality and people’s perceptions of what an advertisement really is”.

If you haven’t noticed some slightly bizarre ads this year, take another look at Monster.com Billboards, as well as Harley Davidson.

Digital Kitchen says:

“When we started we were hopeful to get 2-3 brands to sign on, however in a matter of weeks we were able to secure six brands: Geico, Monster, Mini, Harley-Davidson, Gillette, and Mark Ecko”.

Their campaign proved to be exceptionally successful.

Not only do they have a large viral and reality disrupting campaigns but you can also follow True Blood on Facebook or get your fix on Twitter by following BonTempsGossip, I know I will be a follower!

Don’t miss True Blood on HBO.

My Joss Whedon Following

It started with a wonderfully cheesy show called Buffy the Vampire Slayer, then it also encompassed it’s spin off of Angel and then again expanded to encompass some space pirates on Serenity and it’s forgotten season of Firefly.

Now that I have grown to love the characters that Joss has created I have also fallen for the actors. I watched Sweeney Todd just to see Giles’ (Anthony Stewart Head’s) 5 seconds of screen time. I also grew very fond of David Boreanez in Bones and have recently started watching Castle.

I am now on the second season and have fallen in love with Nathan Fillion’s character, Rick Castle. In a recent episode, the Halloween one to be exact Castle came out in his Mal uniform from Firefly and when his daughter asked who he was supposed to be he replied “I’m a space cowboy!”

It was so exciting for the Joss fan in me. After hating Nathan from his Buffy days as a Preacher who wanted to kill all the potentials I followed him to Dr. Horrible and became infatuated with his acting. Now I love him as Castle and he’s become as recognized to me as Giles (Repo! Genetic Opera), Willow ( How I Met Your Mother), and many other wonderful Buffy and Angel cast that I really miss and enjoy.

Thank you Joss for all the wonderful shows you have created and for the characters that you helped reach the spot light.

As of now on my Joss obsession I loved his Glee episode and am trying to keep up with his Dark Horse and IDW Publishing comic books.

Enjoy,

Hottest Geekette

Wicked!

In November I am taking one of my best friends to go see Wicked in Toronto. It isn’t the original cast, which is sad but it is still going to be exciting. The tickets are my birthday present to her. I really hope she enjoys it!

With my school in Highschool I went to see Phantom of the Opera and Dirty Dancing in Toronto and this will be the third that I remember. I think my mom took me to see Beauty and The Beast when I was much younger and I have been in and watched local plays that really made me appreciate the theatre more than I thought I could.

Idina Menzel and Kristen Chenoweth are amazing singers that brought a vibrant light to the Wicked Musical. I wish that I could see them perform in person it would truly make a few dreams come true. I know that they won’t go back to the play, they have moved on but I also wish, hope, dream that the actresses are considered for the Musical Movie that I hope actually happens.

The story makes me happy, the music is memorable and catchy and I love the entire idea of how she became evil and how she isn’t the same witch we pictured after the lies from The Wizard of Oz. I will blog about this again after we go to see the play. It promises to be amazing and after watching Idina and Kristen in GLEE I am even more excited to see this wonderful play.



Until Next Time, Hottest Geekette! <3

My Comic Book Land!

 

So, as you all probably know, I have recently moved to Kingston. I have finished unpacking, blogged a bit and have been working a ton. Now I believe it is time to talk about my get away.

Every Wednesday new comic books come in but does that keep me from going multiple times a week, no. I believe this previous week I made 3 separate purchases from this comic book store.

My Comic Book Guy, who may not love his title in this blog,  always has a comic book or trade set aside for me and is great at ordering my comic books as soon as possible.

The atmosphere at this comic book store is amazing. When I first started to enjoy comic books and tried to go in and purchase a few I felt very out of place. It was nerve-wracking being the only female in a store where everyone seemed to know each other the regulars didn’t even give her a second glance.

I almost didn’t want to return to that comic book store, or any that were located in my hometown. I feared that I had started my comic book adventure a little too late. When I was young I only lived with my mom and was never truly exposed to comic books. In mid high-school Buffy was released, as a comic book and I wanted to read it. I went, with my friend, to the local comic book shop and bought nothing. She was a little less nervous and eventually ordered some comic books and we went home. I was very afraid to look in the wrong spot, ask the wrong question or purchase the wrong issue. Instead I went to my local Chapters, and read a few pages of Buffy while I waiting for my roommate to acquire enough of the series for me to start borrowing the Buffy comics.

After a few years of only reading borrowed comics I knew I needed some of my own. My roommate and I went to CNA FanExpo with a few of our friends and I picked up a few Harley Quinn comic books from her short run on her own. After reading a few and realizing how much of the series I was missing I knew I had to overcome my fear and go to a comic book shop.

At this point I was dating my boyfriend and went with him. I still felt very out of place and he normally asked for my comic books and I just looked through the back issues until we left and I wasn’t a very happy comic book fan. I enjoyed what I had and was still too nervous to try new titles until I moved to Kingston. Now I go to Action Packed Comics with my wonderful Comic Book Guy who has comics for me behind the counter and is always willing to strike up a conversation with me.

The layout of the store is very simple for new comers to understand and everyone there is extremely friendly and always willing to help you find a trade or back issue. They have Yu-Gi-Oh and Magic Card tournaments there and always have something in stock that I really want to buy. I purchase ALL of my Zenescope’s Grimm Fairy Tales from Action Packed Comics and have started a few series through them. They are also trying to expand my horizon with X23 in the Marvel Universe. I will not abandon my DC love but I am willing to try something new. 

Stay up-to-date with the Hottest Geekette's Favourite Comic Book Shop in town: http://www.facebook.com/album.php?aid=189364&id=357050885086#!/pages/Kingston-ON/Action-Packed-Comics/357050885086?ajaxpipe=1&__a=4

The Gateway Drug

 

So I was at my local comic book shop, which I am growing rather fond of, and my Comic Book Guy has decided I need to read Marvel. Technically I already am reading Marvel because of Anita Blake but I believe he meant ‘real’ or ‘classic’ Marvel. He is a Spiderman fan I believe and gave me a nice deal to try and persuade me into purchasing a Marvel trade.

I now own X23’s comic books and will find out soon is Marvel is for me. I assume I will like her as I grew very fond of her when I was reading Pixie Strike’s Back. I also own the animated series of X-men and a few Marvel movies so I can’t say I hate Marvel or I have never experienced it, I just have a soft emotional spot for my DC characters such as Power Girl with her magnificent boobs and Harley Quinn with her innocent and naive personality and her abusive relationship.

In the Marvel Universe I do have favourites, I love Rogue, always have and always will. I even named my pet after Rogue, I also really enjoy Mystique and have now realized I have a strong attachment to Pixie.  I also really enjoy Wolverine/Logan, but I have to give more love to my female characters, as it only seems right.

Slowly but surely I am looking beyond the X-men universe at Marvel and I am really enjoying Iron Man, Hulk and Thor and am very excited for the movies to be made and to see the Avengers but I would be even more excited if DC was able to pull together a J.S.A. movie. I know they have the ability to create something great after watching Smallville and truly hope that are able to seize the opportunity and give their fans what they have been waiting for. Make a Batman Superman movie (I know it’ll never happen but I can hope) with Smallville actors for the Superman cast and then move forward to create either a J.S.A. television show that truly has potential or a movie that could be remarkable if done right.

 

Wow, I start this blog trying to talk about my Comic Book Guy and his Gateway Drug (X23) to Marvel and I go on a DC desire rant. I suppose I will always be a DC fan, and I will try to expand my love for all comic books.

DC and Zenescope truly have a large place in my heart but I also truly love DarkHorse, Marvel and many other companies that produce amazing stories in comic book form.

Also, for your viewing pleasure: http://www.youtube.com/watch?v=IyPh8aIdR-4